The past few years have seen a rise in CRM platforms with texting and SMS functionality. While having text and SMS feature options is great, getting the most out of these tools requires a strategy that takes advantage of the many benefits that the combination of CRM and these communication channels provide.

What does the future hold for CRM? We will take a look at the impacts of recent technological innovations and see what they can tell us about the trends in CRM in 2023.

When it comes to new business technologies, nothing can match the transformative power of AI. As AI technology continues to advance, the functionality of AI within CRM is poised to undergo significant enhancements.

There may be no technology that has impacted CRM capability as significantly as the cloud. What does the future hold for cloud CRM? Read on to find out.

The past two decades have seen mobility revolutionize CRM technology in a number of ways. What does the future hold for CRM? Read on to find out.

CRM has evolved a lot over the years — from a basic contact management tool into sophisticated, data-driven platforms that empower businesses to forge meaningful relationships with their customers. What does the future hold for CRM? Read on to find out.