ActiveCampaign vs Mailchimp: Which Marketing Automation Tool is Right For Your Business?
ActiveCampaign and Mailchimp are two of the top marketing automation tools on the market, but which one is right for your business? We’ll compare their features and pricing to help you decide.
SendGrid vs. ActiveCampaign: Which Email Marketing Tool is Right For You?
SendGrid and ActiveCampaign are two of the top email marketing tools on the market, but which one is right for you? We’ll compare their features and pricing to help you decide.
How to Align Marketing and Sales for Better Leads and Outcomes
If your marketing and sales teams don’t get along, you’re far from alone. Research from LinkedIn found 90% of marketing and sales professionals say they are misaligned across strategy, processes, content, and culture. And 98% say poor alignment negatively impacts the business and its customers. In moments of misalignment, it makes perfect sense that these […]
10 Important Branding Statistics and Trends for 2023
Standing out and developing brand affinity is tough. Here are 10 branding statistics and trends to help you develop a long-term affinity with customers.
SendGrid vs. Mailchimp: A Side-by-Side Comparison
SendGrid and Mailchimp are two of the top email marketing tools on the market, but which one is right for you? Our side-by-side comparison can help you identify the differentiators that matter for your business.
CRM Automation Guide: How To Start, Scale, and Optimize Your CRM Automations
CRM automation unlocks business potential and improves process efficiency. This guide can help you get started, scale, and optimize your CRM automations.
CRM Content Marketing: A Detailed Guide For Writers
CRM content marketing can be challenging for writers new to the niche. Learn how we ideate, create, promote, and track content at FreeAgent.
How CRM Software Improves Your Sales Forecasting
Accurate sales forecasting helps you allocate resources effectively, optimize your marketing efforts, and create a game plan for business growth.
How To Implement Lead Scoring as a Part of Your Sales Strategy
Lead scoring is an essential part of a winning sales strategy. Here’s how to create an effective lead scoring process.
5 Industrial Marketing Tips From A Demand Gen Director
In this interview, Matthew Sciannella, Director of Demand Generation at Refine Labs, shares his five tips for industrial marketers looking to drive brand awareness, conversions, and growth.
